What is an Ideal Customer Profile? An ideal customer profile (ICP) describes the ideal client for the problems that your business solves. This is a made-up business with all the characteristics that would make it the ideal match for the solutions you offer. We are constantly speaking with sales directors who tell us that one …
Improve Your Ideal Customer Profile Right Now (5 Steps) Read More »
Let’s talk about b2b email marketing best practice. Personalized sales emails produces 20% more sales opportunities compared with non-personalized ones. There’s actual science to support this! The science: Personalized content makes people feel special. Taliored content gives people a sense of having control. This generates a sense of consumer empowerment. The consumer becomes compelled to …
B2B Email Marketing Best Practice: Personalized Emails Read More »
FACT: Having a regular six hours of sleep per night (two hours less than the average eight hours) over 14 days results in the same deterioration in cognitive performance as not sleeping at all for two nights in a row. Hungry salespeople are often wondering how to boost their sales productivity, and ambitious sales leaders …
Did you know, According to a study by Brevet, 80% of sales require an average of five sales follow-ups in order to close the deal? However, 44% of sales reps follow up with a prospect only once before giving up. After four follow-ups, 94% of salespeople have given up. We know what you’re thinking: five sales …
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We believe that learning how to be a better salesperson starts with boosting your self-esteem. Everybody could use more confidence. Well, except narcissists of course. Confidence gives you the strength to be a better seller, to communicate effortlessly, and to help you get to the end of the working day without feeling as emotionally drained. …
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Have you noticed that the hardest part of writing a sales email is starting it? Once you’ve written your sales email introduction, the rest usually flows right out. So, how do you actually go about writing your attention-grabbing opener? Well, you don’t. Yet. The best method for writing the perfect sales email introduction is to stop …
